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Pizza Sample Survey

Survey Conducted May 2002
Metro Atlanta County High School

Today we are asking you to sample a new pizza product. It would be served for lunch in a 7" personal pan size, cut into four pieces. You will receive a few quarters to taste test. Please give us your opinion.

Did you like the taste of the SmartMouth® Personal Pizza?

Yes 238 (98%) No 4

Why? (please see verbatim comments, below.)

Would you buy a SmartMouth® Personal Pizza if they were offered at our school?

Yes 236 (97%)No 6

Verbatim Categories for "Why Did you like the Pizza?"

YesResponsesNoResponses
Tastes good / delicious80No comment made2
Better than school pizza45"It sucks"(you probably know a kid like this)1
Liked sauce / crunchy crust / chewy dough/cheesy23I haven't tasted it yet1
Tastes like branded pizza / restaurant quality / homemade14
Fresh / fresh ingredients / not greasy10
Different4

(Student Sample Size: Approximately 350)


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