Our sampling surveys show that students prefer these freshly baked, restaurant quality pizzas to both in-house pizza and "brought-in" slices from local chain outlets. We researched the pizza taste that today's young people like the most:

• The Crust- Our special honey-wheat recipe is crisp on the outside, like real pizzeria pizza. But it is soft and chewy on the inside, and tastes like the freshly baked dough that it is. Kids can taste the purer flavor of the bread flour, and a hint of sweetness from the honey. And you'll love that it has 5 gm of fiber.
• The Sauce- Our pizza sauce is a custom blend, made from fresh, whole tomatoes.There is a real difference to the flavor because we do not use canned paste. And, we add traditional herbs for that real Italian taste.

The Cheese- 100% Mozzarella. This means our pizza is gooey, but not greasy, and students notice the difference. The Toppings- Our meats are first quality, with no fillers or additives. Students are increasingly choosy about meat taste and quality, and comment positively about our meats in taste tests.

They Like The Personal Portion:

• Students like the grab-and-go personal pizza. They're accustomed to the taste and quality of this type of pizza from restaurants, and the hearty, 7.5 oz size fills them up.
• An a la carte offering like SmartMouth® Pizza gives students a great dining option. And the price is actually cheaper than they are used to paying at a chain, where personal pan cheese pizzas can retail for $3.29 and up.

They Like the Brand:

• Students like the branded appeal of the SmartMouth® program.
  • They are experienced pizza consumers.
  • They understand the product has been targeted to their tastes-- and they appreciate it.
  • The brightly colored boxes, portable kiosk and edgy logo really liven up your lunchroom.